Marketing Consultant’s Report
By Mr Syd Sharpe

School Bags
Explore Planet Earth have now released the new school bag that has been endorsed by the College.

A survey was conducted on the weight of school bags at a Private Girls school in Melbourne and the results were as follows.

	Student	School Bag Weight
School Year	Estimated Weight	Average	Highest
7	37kg	6.8kg	10kg
8	42.5kg	7.5kg	9kg
9	45kg	8kg	8kg
10	47.5kg	8.3kg	8.6kg
11	55kg	10kg	10kg

It seems that little regard is placed on the belief that a school bag should not exceed 10% of the child’s body weight. At the very least they should have a well designed school bag.

Bedding
Mantzis Holdings have now released the CHIRO-OSTEO Natural Latex mattress. This mattress is designed to go on a slat base as are all the CHIRO-OSTEO Mattresses.

The Natural Latex mattress was released at the Australian International Furniture Fair held in Sydney from the 4th to the 6th of February 2005.

As is normal it may be sold as a Sleepeezee, Slumberzone or Dream Makers mattress or mattress and base set.